Search Results for: label/twitter

The Golden Rule of Twitter – and Back Rubs

Twitter numbers are huge and still growing. As of 2012 there were 500 million users, doing 350 million daily tweets, and conducting 1.3 billion searches. We’re halfway through 2013 and I’m sure the numbers have moved upwards dramatically.

Whether you are on Twitter to entertain, network or sell something, how in the world do you gain followers and then get them to read and share your tweets?
If you follow someone on Twitter and they don’t follow you back, you are a fan. If they follow you and you don’t follow back, you have a fan.For most people the “fan” model doesn’t really work.

Most of the 500 million of us on Twitter aren’t going to command a huge fan base based on setting up an account with our name or a clever pen name and posting some tweets – and once you follow 2,000 people, you must have at least half that many followers to follow more.So most of us need to follow the Golden Rule of Twitter.

It just so happens that the Golden Rule of Twitter is very much like the Golden Rule that Jesus spoke of in the Bible: Do to others as you would have them do to you (Luke 6:31, NIV).

If you want follows, mentions, and retweets – yes, by all means, make your account and tweets as good as possible – but the more certain route is to follow, mention, and retweet others yourself.

People appreciate fair play and will respond in kind. Sometimes it’s nothing more than quid pro quo – but why shouldn’t social networking be based to some degree on mutual back rubs?

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Social Network Numbers in 2014

What are the social network numbers in 2014? Just how many people are using Facebook, Pinterest, Twitter, Google+, and more?

The social network numbers are staggering. There are 7.2 billion people on planet Earth – the top 21 social networks have a combined 5.7 billion user profiles. More than a third of the world population now has access to the internet.

Some people still argue that Facebook, Twitter, YouTube, and the other top networks are huge time wasters. Maybe so. But the numbers tell a story. To dismiss social networking as irrelevant feels similar to the great Yogi Berra quote: “No one goes to that restaurant anymore because it’s too crowded.”

Whether you join a network because it’s the newest craze, to connect with old and new friends, to entertain, to be entertained, to market and sell, to buy – or some combination that includes other reasons, here is what is happening in the universe of social networks in 2014. [Read more…]

13 Ways for An Author to Use Google Tools

13 ways for an author to use google tools.

Google is a powerful company with powerful tools that can enhance an author’s productivity and final product.

I have come up with 13 ways for an author to use Google tools that will enhance your productivity and the final product. I first wrote about writers using Google in 2012. But Google’s array of tools has grown and my needs as an author continue to morph, so I realized it was time for a new list. As you read through my list of both obvious and clever ways to put Google to work for you as an author, keep an open mind that you may have 13 additional ideas. Feel free to share! [Read more…]

Steroids, Blood Doping, and Deflated Footballs

Tom Brady

Deflate-Gate: What did Tom Brady know?

If it wasn’t for steroids, blood doping, and deflated footballs – plus a plethora of well-publicized misbehaviors from adultery to drug abuse to gambling – our sports heroes would still be our heroes.

In a distant past and far away galaxy, reporters would protect the reputation of a raging, self-destructive alcoholic like Yankee great, Mickey Mantle. (Those were his own words.)

The 60s and 70s brought a different brand of reporting that was a mix of a more robust and aggressive investigative journalism with a heaping dose of shock appeal. The “shock” part of that mix exploded first with the internet boom and then went from a hydrogen bomb to a nuclear bomb with the eruption of social media. Twitter, Facebook, Instagram, and a host of others are Barry-Bonds-level steroid injections for the TMZ-reveal-all world we live in.

The latest scandal to rock the world of sports is the revelation that the New England Patriots used under-inflated footballs in the AFC Championship game against the Indianapolis Colts, a game which they won, to reach Super Bowl XLIX in Glendale, Arizona, against the Seattle Seahawks on February 1, 2015. [Read more…]